Best Practices for Pinterest Visual Content

By Dorothy Cheng
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Every social media platform varies slightly in functionality and users. As a result, different types of content will work better on some platforms than others.

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Can You Afford To Not Give The Customer A Great Experience?

By Josh Satler

  You have no choice today but to have an aesthetically pleasing website that works across all devices providing a great customer experience. Alternately your

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Pinterest’s Unique Tools for Marketers

By Dorothy Cheng
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How often do you use Pinterest as a marketer? Pinterest is often overlooked in social media marketing strategies due to its relatively smaller user base.

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Is Pinterest the right channel for your Marketing Strategy?

By Dorothy Cheng
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Pinterest is a social media platform in a constantly growing and changing digital landscape. We’ve seen the rise and decline of many social media platforms

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Do’s and Don’ts when using Email Newsletters

By Lina Pineros

An email newsletter is a marketing and communication tool that will help your brand build a unique relationship with your customers, clients and prospective customers.

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Guide to Facebook Brand Recall Ads for Small Business

By Michael Pomposello

Since its inception, the Facebook ads platform has been seen by marketers as a direct response vehicle since the targeting can be so granular. While

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What You Need To Know About Instagram and Snapchat For Your Business

By Lina Pineros

     Instagram’s new feature confused the majority of us. Many don’t understand the difference between Snapchat and Instagram Stories, making it difficult for us

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How Brands are Using Facebook Live to Market Their Company

By Lina Pineros

Facebook Live is quickly demonstrating its effectiveness to engage and inspire their fans. This featured has open new opportunities to businesses since it’s a creative

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How To Run A Perfect Local Influencer Event

By Lina Pineros

One of the most difficult things for local hospitality businesses to do is to spread their message in their communities. Traditional PR has become more

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The Importance of Video for Small Business and How to Produce One Cost Effectively

By Benjamin Wang

  Videos are one of the best ways to communicate a message online. Whether it’s to get a point across or to drive sales, videos are

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