Is SEO really dead? My take - hell no! However, if we compare SEO today to the days of old we are faced with a very different challenge than ever before. In the past, SEO "pros" used to buy the latest wizbang software that would "annihilate"...
Continue ReadingTry to remember the last time you were using your smartphone or tablet to browse the web. Do you recall loading the website and thinking, “what the heck is this? I can’t see a single thing!” You then have to navigate a website that forces...
Continue ReadingLet’s start with some questions. How hard is it to build a great reputation in real life for yourself? Warren Buffet said “it takes 20 years to build a reputation and 5 minutes to lose it. If you think about that, you’ll do things differently.” Does a...
Continue ReadingGoogle announced a big change yesterday to how they will feature local results moving forward on desktop. The move had already been made on mobile and tablets for some local searches, and will have have major ramifications for local businesses from this point on. The carousel...
Continue ReadingThis is Part 2 of the two-part series How the West Was Won in the World of SEO. If you haven't read Part 1 yet, you can do so here. In Part 1, I stated that I'd be breaking down the top two most recent and...
Continue ReadingIn 1962, Metro-Goldwyn Mayer released an American epic-Western film titled How the West Was Won, which provided an episodic retelling of the progress of westward migration and the development of America during 1839 and 1889. The American frontier – commonly referred to as the “Wild West”...
Continue ReadingSoftware can save you. Especially if you're a web marketer overseeing SEO campaigns for businesses. Your job is to help clients grow their organic traffic to increase actions on site. In order to do this, it requires implementing correct SEO strategies. Here are some: 1. You have to create...
Continue ReadingWelcome to Part 2 of what will be a trilogy of blog posts on how to conduct a quick on-site SEO audit! If you missed Part 1, click here to read it now. Missing Title Tags Done with writing unique title tags? Good! But, the buck doesn't stop here....
Continue ReadingIf you've abstained from setting up a profile on Google+, you're en route to a world of social hurt. Google's Executive Chairman Eric Schmidt writes in his upcoming book, “The Digital Age”: “Within search results, information tied to verified online profiles will be ranked higher than...
Continue ReadingWouldn’t it be great if someone who is searching for one of your articles in Google also gets to see your profile picture appear right next to it? If you say YES, Google Authorship is here for you! So what is Google Authorship? It is a way to...
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