Every social media platform varies slightly in functionality and users. As a result, different types of content will work better on some platforms than others. Marketers need to take note of these nuances and adapt their digital strategy for optimal effectiveness on each platform. When it...
Continue ReadingHow often do you use Pinterest as a marketer? Pinterest is often overlooked in social media marketing strategies due to its relatively smaller user base. Earlier, we talked about whether Pinterest is the right channel for your marketing strategy. In this article, we will cover...
Continue ReadingPinterest is a social media platform in a constantly growing and changing digital landscape. We’ve seen the rise and decline of many social media platforms and it’s often difficult for marketers to choose which ones they want to prioritize in their marketing strategy. While most...
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