Is Pinterest the right channel for your Marketing Strategy?

By Dorothy Cheng
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Pinterest is a social media platform in a constantly growing and changing digital landscape. We’ve seen the rise and decline of many social media platforms

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What You Need To Know About Instagram and Snapchat For Your Business

By Lina Pineros

     Instagram’s new feature confused the majority of us. Many don’t understand the difference between Snapchat and Instagram Stories, making it difficult for us

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Online Video: the Future of Content Marketing

By Lina Pineros

  Today, online videos are taking away the limelight from the ads featured on television. 30 years ago TV dominated the advertising world, but now that’s

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Using Youtube for Influencer Marketing

By Lina Pineros

If you are the owner of a small or midsize business and want to promote your products to the right audience, then getting your brand

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5 Easy Ways to Use Snapchat for your Business

By Michael Pomposello

As a reluctant millennial, it took me a long time to understand the appeal of Snapchat that was so quickly gaining in popularity amongst people

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Complete Newbies Guide to Success With Pinterest Ads: Part 1

By Michael Pomposello

  In New York City, news radio station 1010 WINS makes the bold claim “If you give us 22 minutes, we’ll give you the world.”

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Best Social Media Campaigns of 2015

By Diego Cabaleiro
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Social media has played an essential role in campaigns by helping marketers reach the right target market at the right time. With 2015 now in the books,

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Don’t Pay The Facebook “Lazy” Tax: Get Cheaper Engagements From Their Ads Platform

By Josh Satler

  Sometime after Facebook went public, it tweaked its algorithm so content posted organically would have very minimal reach. In the range of 1% for

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3 Great Tools To Use for Your Business’s Twitter

By Diego Cabaleiro

Whether you are new to Twitter or have experience in using it for your business, it is important to know the tools that are used

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Building A Twitter For Your Business (Part 2)

By Diego Cabaleiro

  As mentioned in the last blog post, Twitter has become an important platform for businesses to communicate with their audience and potential customers. If

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