How Brands are Using Facebook Live to Market Their Company

By Lina Pineros

Facebook Live is quickly demonstrating its effectiveness to engage and inspire their fans. This featured has open new opportunities to businesses since it’s a creative

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How To Run A Perfect Local Influencer Event

By Lina Pineros

One of the most difficult things for local hospitality businesses to do is to spread their message in their communities. Traditional PR has become more

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Using Youtube for Influencer Marketing

By Lina Pineros

If you are the owner of a small or midsize business and want to promote your products to the right audience, then getting your brand

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Best Social Media Campaigns of 2015

By Diego Cabaleiro
SocialMediaCampaign

Social media has played an essential role in campaigns by helping marketers reach the right target market at the right time. With 2015 now in the books,

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3 Great Tools To Use for Your Business’s Twitter

By Diego Cabaleiro

Whether you are new to Twitter or have experience in using it for your business, it is important to know the tools that are used

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Building A Twitter For Your Business (Part 2)

By Diego Cabaleiro

  As mentioned in the last blog post, Twitter has become an important platform for businesses to communicate with their audience and potential customers. If

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Influencer Marketing: To Become More Prominent in 2014

By Josh Satler

The digital landscape is continuously evolving and there are new ways for brands to engage their audience outside services like pay-per-click text ads and display

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Macy’s Campaign: Changing Day To Night Through Your Makeup (INFOGRAPHIC)

By admin

  Blue Polo Interactive recently did a campaign for Macy’s with tips on how to change from day to night through your makeup.   The

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Why Gaining the Trust of Influencers is the Best Marketing Strategy in 2014.

By Michael Pomposello

Is SEO really dead? My take – hell no! However, if we compare SEO today to the days of old we are faced with a

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Traditional PR vs Digital PR: which offers better ROI?

By admin

The ROI of traditional PR has historically been measured by the size of one’s mention in a publication relative to the cost of advertising for

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